False news generates six times as much traffic as real news on Facebook

False news generates six times as much traffic as real news on Facebook, study finds

Since Facebook users have more time to spend on social media than ever before, misinformation has become more prevalent. University of Grenoble-Alpes academics in France, as well as those from NYU, recently issued a peer-reviewed study on how Facebook disinformation works.False news, according to the study, is six times more popular than actual news.

There are more engagements with fake news on Facebook than true, according to The Washington Post.
The study examined the time period from August 2020 to January 2021 in its scope.On top of all of that, the researchers have looked at over 2,500 publications on our site! The amount of shares, likes, and comments on misinformation is generally higher.

As a result of these posts, the team saw a growing amount of disinformation. An Internet Measurement Conference will be held in two months, according to Laura Edelson, one of the researchers. In the opinion of a Facebook spokesman, individuals tend to focus on engagement when they should be looking at the post’s reach.

Facebook platform does not provide data on the number of reaches.

Researchers no longer have access to Facebook’s ad library. Last August, Facebook said that it will prevent academics from accessing the data repository on the social media network. The researchers from New York University and others associated with the university’s Cybersecurity for Democracy initiative were prohibited at the time. US Vice-President Joe Biden made the charge to the platform, which prompted the release of the announcement.

“Social media is to blame,” he says, noting that misinformation about COVID-19 has been disseminated all over the internet, but especially on the enormous platform.

In the same month, Facebook released its Q2 2021 transparency report.

New York Times uncovered an irregularity a few days after the first-quarter report had been released.
Later, it was discovered that from January through March, an item concerning the death of a Florida doctor had appeared in the newspaper. Apparently, the coronavirus vaccine was to blame.

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